Sept, 1, 2020
The most popular sports tend to have a storied history and broad player and fan bases, whether it’s baseball, basketball, football, or any other mainstream activity. Breaking into this club of top-tier sports is a tremendous challenge, but the trajectory of esports popularity suggests it hasn’t just joined this prestigious club. It could take over.
According to Newzoo's 2019 Global Esports Market Report, the global esports audience is expected to grow to 453.8 million people around the world this year. In 2018, the number of fans tuning in to watch esports on YouTube and Twitch surpassed the combined viewership of media behemoths HBO, Netflix and ESPN
Signature Mazda is supporting Lvle Up and its hopes of becoming one of North America's top esports communities by providing its users with a social gaming experience like none other. This will see the company create exciting content featuring Mazda's latest fleet of vehicles. The Signature Mazda logo will also be proudly displayed across Lvle Up's web and social pages including its sponsored leagues and tournaments. The partnership is spread over a two year term along with a financial commitment from Signature Mazda.
Signature Mazda and Lvle Up share a passion for technological innovation and high standards, and this partnership will drive the pursuit of even greater results into the future.